About Course
Step into the dynamic world of online business with our comprehensive E-Commerce Training Course. Crafted meticulously by industry stalwarts, this course is designed to provide you with an end-to-end understanding of the e-commerce landscape.
This intensive course spans over a period of 12 weeks and, for an investment of just $999, promises a holistic learning experience.
Course Outline & Syllabus
The course is segmented into various modules, each focusing on a different aspect of e-commerce. The curriculum kicks off with an introduction to e-commerce fundamentals, followed by a deep dive into market research, business model selection, and product sourcing. Further modules cover crucial areas like website development, SEO, digital marketing strategies, customer service, and data analytics.
Ecommerce Course Outline
Month 1:
Week 1:
- Class 1: Introduction to E-commerce
- Understanding the e-commerce landscape
- Various e-commerce business models
- Class 2: Setting Up Your Online Store
- Choosing the right platform
- Essential elements of an e-commerce website
- Lab 1: Exploring various e-commerce platforms
- Lab 2: Setting up a basic store on a chosen platform
- Lab 3: Customizing the store layout and adding products
Week 2:
- Class 1: Digital Marketing for E-commerce
- Introduction to SEO and PPC
- Social media marketing
- Class 2: Email Marketing and CRM
- Building an email list
- Crafting effective emails
- Lab 1: SEO audit of an e-commerce website
- Lab 2: Setting up a PPC campaign
- Lab 3: Creating an email marketing campaign
Week 3:
- Class 1: Inventory Management
- Understanding the supply chain
- Stock control and inventory tracking
- Class 2: Order Fulfillment and Shipping
- Packaging and shipping options
- Managing returns
- Lab 1: Setting up inventory management on an e-commerce platform
- Lab 2: Exploring various shipping options
- Lab 3: Crafting a return policy
Week 4:
- Class 1: Customer Service in E-commerce
- Importance of customer service
- Handling customer complaints
- Class 2: E-commerce Analytics
- Understanding key e-commerce metrics
- Using Google Analytics for e-commerce
- Lab 1: Role-playing customer service scenarios
- Lab 2: Setting up Google Analytics for an e-commerce store
- Lab 3: Analyzing key metrics in Google Analytics
Month 2:
The second month will focus on more advanced topics, and the exact course outline will depend on the specific interests and needs of the students. Potential topics include advanced SEO strategies, social media advertising, influencer marketing, conversion rate optimization, advanced Google Analytics, and international e-commerce.
Labs, Assignments & Projects
Hands-on learning is integral to our course structure. Our labs provide practical experience with popular e-commerce platforms and tools. Regular assignments ensure that you grasp and apply theoretical concepts. The course culminates with a capstone project wherein you will create and present an e-commerce business plan, allowing you to implement the skills you’ve acquired.
Internship Opportunities
To further enhance your real-world experience, we offer exclusive internship opportunities with renowned e-commerce firms. This will give you a chance to apply the knowledge and skills you’ve gained in a real business setting.
Trainer Profile
Our course is led by Shoaib Ahmad an industry veteran with over a decade of experience in the e-commerce domain. He has worked with leading e-commerce brands and has a proven track record in driving business growth through digital channels. His vast industry experience combined with a passion for teaching makes him the ideal guide for your e-commerce journey.
Join our E-Commerce Training Course today, and embark on a promising journey towards digital entrepreneurship. Let us help you build the skills you need to succeed in the online marketplace.
